Imagine a world where advertising is a delight, spam email was a treat, and unsolicited approaches via social media were always welcome. Believe it or not, that’s precisely what the people and companies marketing to you are hoping to achieve. Not that you are an undiscerning moron, who knows no better, but rather that despite...
Recruiters take it for granted that the technology to manage the three-way relationship between clients, candidates and themselves should be simple and intuitive; and so they should. Despite the complex web of communications between these three parties growing exponentially, we assume that any system should stand up to regular and flagrant abuse, and yet still...
The Holy Trinity of social media, Facebook, LinkedIn and Twitter (FLT) must die, change, go away, evolve, transform and/or mutate. These gods of communication have only been around and used heavily for the past 5-7 years. In that time, they have set the barriers to entry into the cool gang very high indeed. Google has...
As promised, I’m going to follow up my blog last week with a thorough review of #TalentNetLive and#TRULondon8, which were held on Thursday and Friday respectively last week. However, such was the depth of knowledge gleaned in only 2 days, it’ll be impossible to do so in a single blog. Let’s start first then with the schedule,...
All too often I hear recruiters say how enthusiastic that they are about using social media channels, but still find it difficult to maintain, whilst keeping up standards and essential activities of their long established recruitment methods. They just don’t feel confident enough to make the jump, and potentially lose out on placements, let down...
The Age of the Meander If asked to list the most popular websites on the planet, you would probably say Facebook, Amazon, YouTube, Twitter, The BBC, and LinkedIn. People not only visit these sites frequently, but can rack up hours in a session, moving from one interesting item to the other. What these sites all...
There has been a flurry of uninformed comment in the past 24 hours on Facebook’s new venture into the job advertising sector. Like Google, people have spoken of the prospect of this colossal worldwide organisation getting into recruitment with a mixture of fear and loathing. Facebook has over 1billion members worldwide, 800 million of which...
You may have noticed the shitstorm of controversy sparked yesterday by an online article in the Daily Mail, entitled “Why women hate me for being beautiful”. Samantha Brick, for it is she, contended that ordinary and ugly looking women discriminate against her because of her looks. A separate article in The Economist last week, takes...
This is an article I’ve had published in the March 2012 edition of Recruiter Magazine. What does every recruitment firm have in common with social media platforms like Facebook, Linkedin, Twitter and Google+? We all maintain a large, and growing, database of individuals. Doing so confers a list of responsibilities which we share, and...
During #TRULondon 5, I was interviewed for the Jobsite Livestream by DeeDee Doke, editor of Recruiter Magazine, alongside Russell Byrne from CityJobs and Gary Robinson, Head of Marketing at Jobsite and Evenbase.