Month

March 2010

How will election fever affect your business?

OK, I’ll admit it.  I am a LIB DEM.  Calm down please, and stop tittering at the back.  It’s a perfectly normal and reasonable thing for a full grown adult to do, and I won’t stand for any nonsense from you lot about it. Even bigger than the looming World Cup in South Africa, the...

How are your firing skills?

Unfortunately a great many managers, supervisors, and business owners have had to do just that in the past year.  It’s something that defines you as a boss, and a responsibility that separates you from your team.  These days, it’s an exercise that’s so fraught with difficulty, and dangerous repercussions, that often only in-house or outsourced...

Do you DIY your career?

Confessions first; My name is Stephen, and I am a DIY-er.  I insist on doing almost everything for myself, and can’t bear the thought of paying someone else to do something I am capable of.  The problem is, I believe I am capable of almost everything.  I grew up being defined by building things, in...

The Searchologist (Jim Stroud) interviews

Surely everyone is at least aware of The Searchologist (aka Jim Stroud)? I know I was a follower of his blog, and even had his App on my iPhone (which I recommend). So it was an absolute pleasure to meet Jim in the flesh as, even amongst the dazzling array of stellar talent at #TRULondon,...

Bounce Rate Metrics

In the retail sector, much attention is paid to the science and analysis of “Footfall”.  Footfall is defined as the number of pedestrian traffic that crosses a store’s threshold.  Each one is a potential customer, who has arrived on the premises for a wide range of reasons.  They may have responded to an advertisement, came...
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